Instead, my goal is to practice what I preach. Reflecting on the past year, I was struck with the realization that most people know what they need to do. And most of them even generally know how to do it. The problem is that they don’t do it.
- The youth soccer coach knows that drills on skills build winning teams ... but the press to win the game overcomes the monotony of drills.
- The historical society knows that the regular donors, no matter the size of their gifts, deserve the most attention ... but they can’t compete with the biggest donors.
- The librarian knows the friends of the library group of volunteers are keys to building estate gifts ... but he doesn’t have time to work with them.
- The parent organization knows the school needs help with their events ... but that squirrel wheel of activity doesn’t do anything that could change their financial future.
- The community foundation knows helping its agency endowment partners is an easy way to grow ... but doesn’t provide the tools to help them learn about building their endowments.
You get the idea. We know what we should be doing. Written plans, long range goals and strategic brainstorming tell us. We just don’t practice what we preach. So, in fact, I do have one resolution for the new year .... to practice what I preach. How about you?
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