Meet with your prospects. Meet with your donors. Meet with your clients, constituents and colleagues. Meet with your board.
Yes, these can be meetings over lunch, coffee, a beer, or anywhere you can conveniently get together. But the single most important aspect is that you are together with these people.
Ours is a people business. Whether we deliver the services, raise the money or answer the phone in the office, our work gets done WITH and FOR people.
“How can I be out seeing people when I am so busy with year-end paperwork,” Jane told me.
“What about that big gift you’ve been working on all Fall?,” I asked.
“Well, I just can’t think about that now, and I suspect that nothing has changed since our last conversation when they said they were thinking about how it might work.”
“So how are they going to figure it out if you don’t talk together?”
Well, I guess the gift wasn’t that important to Jane when she had holiday cards to address.
SECOND: Remember to do the first one.
THIRD: Reread the second one and do the first one.
And may your new year be a happy and successful one with all your wonderful people.
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